We all know what kind of year 2020 was. After spending a majority of our time indoors, this year we plan to make up for it. According to a new survey 75% of Americans plan on spending an extra week outdoors this summer. 71% want to spend more time with family and friends this summer than ever before. The survey also showed that 57% are planning to travel to different states and 53% are going to get in better shape.

THE TOP SUMMER OUTDOOR ACTIVITIES FOR AMERICANS

• Swimming 73%
• Walking/Running (in a 5k, 10k, etc.) 66%
• Playing a team/group or Individual sport 64%
• Cycling 61%
• Hiking/Camping 42%

WHAT’S MOTIVATING AMERICANS TO BE ACTIVE?

• To get or stay in better shape 65%
• To get out of the house 65%
• To see friends/family again 62%
• To return to a pre-pandemic normal 57%
• To make the most of the warm weather 51%

This should be the best summer we’ve ever had!

-- Doug O’Brien

Cox Media Group