Getting tickets to Beyoncé’s "Formation" World Tour has been harder than getting to the bottom of the “Becky with the good hair” controversy. Most of the shows are sold out. Unless you want to stand alone at one of the shows that still has available tickets, you’re going to have to shell out a couple hundred dollars minimum to nab a spot from which you can worship Queen Bey live.
But you might be able to get around that. Wednesday -- when "Formation" kicked off in Miami -- American Express and Uber announced a partnership that gives anyone (not just card members) the chance to win two tickets to one of Beyoncé’s 21 remaining U.S. shows. Here’s how the promotion works:
On the day of the concert in a participating city, you can request the “FORMATION” view in the Uber app, using the promo code FORMATIONAMEX. You can then request a FORMATION ride, and you could receive two tickets and a round-trip UberX ride to the concert in the city. Uber and American Express have both said that the demand will be high, and getting matched with a FORMATION ride isn’t a guarantee of tickets.
Sure, the chances of hitting the Beyoncé/Uber jackpot probably aren’t great, but it may be more likely than you being able to come up with enough money to buy your own tickets and transport to the concert, at this point. As much as it would probably feel worth it at the time, the aftermath of blowing your budget to see Beyoncé will probably be as unpleasant as it is to be Rachel Roy right now.
There’s some consolation for people who request these Uber rides and don’t end up getting Formation tickets: If you happen to have an American Express credit card and are enrolled in their Membership Rewards program, you can earn two times the rewards points when you pay for an Uber ride with your card.
American Express isn’t the only credit card with this sort of deal. It’s always smart to check with your credit card issuer to see if they offer any discounts with a certain service or if you can maximize your rewards with certain purchases. Of course, spending for the sake of credit card rewards can be a dangerous strategy, because credit card debt is expensive and high credit card balances can kill your credit score. You can keep tabs on yours by getting your free credit report summary every 30 days on Credit.com.
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